Grewal D, M Levy, A Mehrotra and A Sharma (1999). “Planning Merchandising Decisions to Account for Regional and Product Assortment Differences.” J Retailing 75(3): 405-424.
Grewal D, M Levy, A Mehrotra and A Sharma (1999). “Planning Merchandising Decisions to Account for Regional and Product Assortment Differences.” J Retailing 75(3): 405-424.